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首届赤水河论坛在茅台启幕,中外名酒荟萃互鉴未来

2025-10-28 11:13   浏览量:14634     来源:中国酒庄网

  赤水河作为“中国美酒河”,孕育了茅台、郎酒、习酒等世界级名酒品牌,其独特的自然生态、微生物环境及酿造文化在全球蒸馏酒产业中占据独特地位。随着生态保护与可持续发展理念的深化,赤水河流域的生态价值与产业协同发展备受关注。10月28日,由新华社中国经济信息社与中国茅台共同主办的“天地位育”2025赤水河论坛在茅台国际大酒店举行。

  来自新华社、波斯尼亚和黑塞哥维那驻华大使馆、法国国家品评鉴定酒类专家协会、中国酒业协会、中国酒类流通协会、保乐力加、人头马君度、酩悦轩尼诗、卡慕世家、肖邦伏特加、茅台、五粮液、汾酒、泸州老窖、洋河、习酒、郎酒等国际知名嘉宾、中外名酒企业代表及海内外媒体代表,茅台经销商、供应商代表400余名嘉宾出席活动,聚焦“酒+”概念,通过搭建对话平台,举办专题论坛、主旨演讲、名酒探访等系列活动,在深化跨国合作、推动技艺创新、共享行业资源、共筑品质标准的同时,为中外酒文化互鉴注入新活力,为全球酒业高质量发展增添新动能。

  在论坛上,“世界酒业高质量发展促进行动”正式启动,该“行动”旨在借助“美酒”这一世界共通的语言,通过促进交流、传承创新、提升价值和引领标准,构建一个开放、包容、协作、共荣、创新的全球酒业命运共同体,20余家世界知名酒企共同发布《国际名酒赤水河宣言》。

  据悉,赤水河论坛持续一日,设主论坛1场及分论坛3场,将发布《以酒为媒襄盛举 文化交融塑未来——携手共筑全球酒业文化生态》智库报告、《中外名酒发展指数报告(2025)》、《世界酱香白酒核心产区(贵州·仁怀)可持续发展ESG报告》,为全球酒业明确发展共识、凝聚行业合力,提供实践路径与理论支撑。

  论坛有关负责人表示,这些成果立足产业实际,梳理了中外酒业发展的共性规律与差异化优势,聚焦文化传承与绿色转型,为行业高质量发展注入思想动能,既搭建了跨国界、跨领域的交流合作桥梁,也为消费者、投资者及行业从业者提供了权威参考,助力全球酒业在坚守品质根基的同时,实现文化互鉴、创新突破与可持续增长。

国际名酒赤水河宣言

Global Fine Wines & Spirits Declaration of Chishui River

  为推动世界酒业的交流互鉴、共荣共生,践行社会责任,凝聚发展共识,促进行业发展,我们在赤水河畔,共同发布宣言:

  In our shared pursuit of promoting exchanges, mutual learning, coexistence and common prosperity in the global wines and spirits sector, fulfilling social responsibilities, building consensus for development, and advancing the industry's progress, we hereby jointly issue this declaration on the banks of the Chishui River:

  一、敬畏自然,保护生态

  I. Respect nature and safeguard ecology

  ——尊重并保护水源、气候、原料等酿造资源,推行绿色与可持续的生产方式,维护生态平衡。

  Respect and protect water sources, climate, raw materials and other brewing resources, adopt green and sustainable production methods, and safeguard the ecological balance.

  二、坚守品质,传承文化

  II. Uphold quality and inherit culture

  ——坚持在传承中创新,完善全链条质量管理体系,以匠心成就卓越品质,传承蕴含其中的非遗文化和经典技艺。

  - Persist in innovation based on inheritance, improve the full-chain quality management system, achieve outstanding quality with craftsmanship, and pass on the intangible cultural heritage and classic techniques contained therein.

  三、理性消费,健康消费

  III. Advocate rational and healthy consumption

  ——加强公众引导,倡导饮酒适度,开展负责任的营销,营造文明、健康、快乐的饮酒风尚。

  - Strengthen public guidance, advocate moderate drinking, carry out responsible marketing, and foster a civilized, healthy and enjoyable drinking culture.

  四、践行责任,服务社会

  IV. Fulfill responsibilities and serve society

  ——将ESG理念融入发展全流程,以公益实践和可持续发展的生态体系,助力构建更和谐的社会环境。

  - Integrate ESG principles into the entire development process, and contribute to a more harmonious social environment through public welfare practices and a sustainable ecological system.

  五、技术赋能,融合发展

  V. Pursue technological empowerment and integrated development

  ——积极拥抱现代科技,推动数智化转型,提升产品稳定性和风格多样性,为消费者提供高品质、多元化的选择。

  - Proactively embrace modern science and technology, advance digital-intelligent transformation, enhance product stability and style diversity, and provide consumers with high-quality and diversified options.

  六、创新体验,丰富内涵

  VI. Cultivate innovative experiences and enrich connotations

  ——挖掘酒文化的精神价值和历史内涵,打造兼具仪式感、文化感与互动性的饮酒体验。

  - Explore the spiritual value and historical depth of wines and spirits culture, and create drinking experiences that are ritually rich, culturally meaningful, and interactive.

  七、开放包容,相互尊重

  VII. Foster openness, inclusiveness and mutual respect

  ——尊重世界各产区、各类型酒品的历史渊源、礼仪规范与酿造技艺,尊重各方文化习俗,以酒为媒,增进理解,共同守护全球酒文化的丰富图景与精神内核。

  - Respect the historical origins, etiquette and brewing techniques of all wines and spirits around the world, honor the cultural customs of all parties, and take them as a bridge to enhance understanding and jointly safeguard the rich landscape and spiritual core of global wines and spirits culture.

  八、交流互鉴,共荣共生

  VIII. Promote exchanges and mutual learning for coexistence and common prosperity

  ——构建常态化、多元化的国际化对话机制,开展跨国品鉴、互参互访、文化论坛等活动,在交流中互鉴、在融合中共生。

  Establish a regular and diversified international dialogue mechanism, organize activities such as cross-border tastings, exchange visits, and cultural forums, promote mutual learning through exchanges, and achieve coexistence through integration.

  让我们以赤水河为起点,凝心聚力、笃行不怠,共同践行承诺,共筑全球酒业可持续发展的美好未来。

  Let's take the Chishui River as the starting point, unite our efforts, and forge ahead with unwavering determination to jointly fulfill our commitments and create a sustainable and prosperous future for the global wines and spirits industry.

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上一篇:茅台集团党委书记、董事长陈华:循赤水河之道 共谋酒业可持续发展|2025赤水河论坛